![]() ![]() The company said it disagreed with the finding and “will respond accordingly,” adding that the EU’s investigation focused on a narrow part of its ad business. Google can now defend itself by making its case before the commission issues its final decision. It is the first time the bloc has told a tech giant that it should split up key parts of its business over violations of the EU’s strict antitrust laws, though details on what that could look like are not clear following the preliminary finding. ![]() The 27-nation EU has led the global movement to crack down on Big Tech companies - including moving closer to groundbreaking rules on artificial intelligence - but it has previously relied on issuing blockbuster fines, including three antitrust penalties for Google worth billions. ![]() The European Commission, the bloc’s executive branch and top antitrust enforcer, said its preliminary view after an investigation is that “only the mandatory divestment by Google of part of its services” would address the concerns. authorities seeking to bust Google’s alleged monopoly on the online ad ecosystem. The unprecedented decision to push for such a breakup marks a significant escalation by Brussels in its crackdown on Silicon Valley digital giants, and follows a similar move by U.S. BRUSSELS (AP) - European Union regulators hit Google with fresh antitrust charges Wednesday, saying the only way to satisfy competition concerns about its lucrative digital ad business is by selling off parts of the tech giant’s main moneymaker. ![]()
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